The International Center of Photography (ICP) is the world’s leading institution dedicated to photography and visual culture.  Cornell Capa founded ICP in 1974 to preserve the legacy of “concerned photography”—the creation of socially and politically minded images that have the potential to educate and change the world—and the center’s mission endures today, even as the photographic medium and image-making practices have evolved.

The redesigned logo is composed by three icons—the cross, representing focal point, the circle, representing camera lens, and square, representing frames, which are three  elements of photography. With this modular and dynamic typeface, the identity is applied to ICP cohesively.